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To advertise in the HCA SPLASH Quarterly Newsletter
HCA Splash

4 Color Advertisements

PDF-X1a or Press Ready PDF compatible with Acrobat Distiller 4.0 are acceptable. Resolution at 2400 dpi, compression to 300 dpi., or Automatic (zip 8 bit) compression preferred. All images/scans must be high resolution in CYMK mode. All fonts are to be embedded. All elements must be placed at 100% size. Avoid rotation and cropping of images in layout program. Files should include all image trapping and should incorporate all parameters specified by SWOP for file preparation. 4/c solids should not exceed SWOP density of 300%. Single page image area should be no more than trim plus bleed. Standard trim, bleed and center marks should be included in all separations, but not in the “live” image area. Partial page ads should be built to 100% of their actual trim size. If ads bleed on any side, that side should be extended over the edge of the document by 1/8” or 9 points.

Shipping:

Send Contracts, Disks, Hard copies to: Anita Hill, Business Manager Heartland Carwash Association 405 SE 10th St. • Ankeny, IA 50021

2 Color Advertisements

PDF-X1a or Press Ready PDF compatible with Acrobat Distiller 4.0 are acceptable. Resolution at 2400 dpi, compression to 300 dpi., or Automatic (zip 8 bit) compression preferred. Spot Color of Red 186. All images/scans must be high resolution in grayscale mode. All fonts are to be embedded. All elements must be placed at 100% size. Avoid rotation and cropping of images in layout program. Files should include all image trapping and should incorporate all parameters specified by SWOP for file preparation. Single page image area should be no more than trim plus bleed. Standard trim, bleed and center marks should be included in all separations, but not in the “live” image area. Partial page ads should be built to 100% of their actual trim size. If ads bleed on any side, that side should be extended over the edge of the document by 1/8” or 9 points.



Send digital files to:

Brent Gantenbein (SPLASH, Issue Date) in subject line hcasplash@gmail.com

Ad Size
May & August Newsletter
February & November Newsletter
Business Card
$45.00 Add $150 for Full Color
$45.00 Add $150 for Full Color
1/8 Page
$45.00 Add $150 for Full Color
$45.00 Add $150 for Full Color
1/4 Page
$55.00 Add $150 for Full Color
$85.00 Add $150 for Full Color
1/2 Page
$95.00 Add $150 for Full Color
$160.00 Add $150 for Full Color
Full Page
$175.00 Add $150 for Full Color
$300.00 Add $150 for Full Color

MECHANICAL SPECIFICATIONS

Ad Size
Non-Bleed
Bleed
Bleed Saftey
1/8 Page
3.75” x 5”
N/A
N/A
1/4 Page
3.75” x 10”
4.375” x 11.25”
4.25” x 10.5”
1/2 Page
7.5” x 5.5”
8.75” x 5.625”
8” x 5.25”
Full Page
7.5” x 10”
8.75” x 11.25”
8” x 10.5”

For additional information, contact Anita Hill, HCA Business Manager

Heartland Car Wash Association
Post Office Box 932, Des Moines, IA 50304
Phone 515-965-3190 or toll-free 888-873-9735 | Fax 515-965-3191