NEW Venue! Mid-America Center, 1 Arena Way, Council Bluffs, IA 51501

Monday, March 24, 2025

8:00 AM - 10:00 AM AAA Rents & Events Set-Up

10:00 AM-6:00 PM Exhibitor Move-in and Set-up

Tuesday, March 25, 2025

7:30 AM Registration

8:00 - 10:00 AM Continental Breakfast

9:00 AM-12:00 PM Carwash Tours

12:00 - 1:00 PM Free Time

1:00 - 2:00 PM Open Panel Discussion I: Carwash Tour Q&A (Silver Sponsor #1)

2:00 - 6:00 PM Floor Open

2:00 - 3:00 PM Panel Discussion II: Social Media & Carwash Marketing by Mel Ohlinger at OhmCo. (Silver Sponsor #2)

Unlock the power of social media to not only attract customers, but to keep them coming back! We’ll explore how to build, organize, and execute a social media campaign for Mother's Day that reflects your carwash, creates lasting customer relationships, and turns one-time visitors into loyal advocates for your carwash. Whether you’re a beginner or a seasoned marketer, this session will provide the insights and tools on where to get your data and analytics and use "social listening" to turn your social media presence into a customer loyalty machine through the platforms your customers already use every day!

6:00 - 8:00 PM Networking Cocktail Party & Awards Ceremony, Provided by our Platinum Sponsors

Wednesday, March 26, 2025

8:00 - 9:00 AM Breakfast and Annual Meeting, Provided by our Gold Sponsor: 

9:00 - 10:00 AM Panel Discussion III: Secrets to Double or Triple your Self Serve / IBA Revenue by Nikita Klinisovs at McClean Solutions.(Silver Sponsor #3)

Discover the key strategies to not only boost your Self Serve / IBA revenue, but to attract and impress more customers. In this presentation, we will reveal 10 actionable steps that have been proven to double or even triple profits. These practical techniques are backed by real-world data and case studies from car washes around the country, and have proven to increase customer spend, improve efficiency and maximize a site's performance over and over again. Don't miss this opportunity to gain valuable insights that can take your car wash business to the next level!

10:00 AM - 2:00 PM Floor Open

1:00 - 2:00 PM Panel Discussion IV: Navigating Self-Serve Carwashes in a Changing Environment (Silver Sponsor #4)

2:00 - 5:00 PM Exhibitor Move Out

**Times and Events Subject to Change**

The HCA wishes to thank our sponsors: 

PLATINUM (sold out)

GOLD (sold out)

SILVER (limited spots available)

BRONZE (limited spots available)

BUS TOURS PROVIDED BY (limited spots available)

To List your company here, contact us to sponsor today!