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Help car washers run more profitable car washes. membership benfits
Membership Benefits
Driving Growth Through Education, Connection, and Innovation
Heartland is committed to strengthening the carwash and detailing industry through education, collaboration, and meaningful industry connections. We help operators, partners, and professionals access valuable insights, practical solutions, and opportunities that support long-term business growth.
Through conferences, events, and educational programs, Heartland brings together professionals from every corner of the industry—from operators and suppliers to engineers, innovators, planners, and designers. It’s a place to connect, exchange ideas, discover new opportunities, and grow alongside peers who share a passion for moving the industry forward.

JOIN THE HEARTLAND
CARWASH OWNER
CARWASH OPERATOR
Powerful Connections. One Smart Membership.
Designed specifically for car wash owners and operators, HCA's Individual Membership delivers real value where it matters most. For one low annual price, you'll get:
- Legislative Advocacy that protects your business across our nine-state region
- Discounted Business Services to save you money year-round
- Invitation to Our Annual Product & Equipment Show - network, learn, and grow
- Access to HCA Member Meetings & Webinars - stay informed and connected
- Business Listing on Our Website to increase your visibility
- Free Classified Ads to buy, sell, or hire within the industry
- SPLASH! Newsletter packed with timely updates, opportunities, and insider info
Whether you're running one location or managing multiple sites, your HCA membership puts you in the driver's seat—backed by the collective voice of the Heartland carwash community.
JOIN THE HEARTLAND
CARWASH VENDORS
MANUFACTURERS
SUPPLIERS & DISTRIBUTORS
Unmatched Value. Unbeatable Exposure.
For one of the best advertising investments in the car wash industry, HCA offers a powerful platform to grow your brand across the Heartland region and beyond. Your membership includes:
- Direct Access to Carwash Operators across our thirteen-state region
- Legislative Advocacy that supports your business interests
- Buyer's Guide Listing + Link on our website to boost visibility
- Ad Opportunities in both our SPLASH! Newsletter and on our website
- Free Classified Listings on our website to reach engaged readers
- Discounted Trade Show Shipping – HCA vendor members can take advantage of the Heartland Express Shipping Program, providing discounted freight and exhibit warehousing for participating trade shows—including the HCA Product Show.
Whether you're a seasoned vendor or looking to break into new markets, HCA gives you the exposure, connections, and credibility to make it happen—all at the best price in the business.







